{"title":"Principle","description":"\u003cp\u003ePrinciple is one of the leading brands in MENA and ASEAN of high quality minerals, vitamins and food supplements for healthy lifestyle and well-being developed by health experts and scientists.\u003c\/p\u003e\n\u003cp\u003eWith a broad range of premium products it supports healthy living in every stage of individual life.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eUse state-of-the-art manufacturing methods and technology to produce products that exceed expectations. \u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"immune-boost","title":"Immune Boost + (Vitamin C 1000mg Plus Zinc 15mg) - 20 effervescent Tablets","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThese refreshing effervescents are a convenient way to support everyday immunity. Providing high levels of Vitamin C and Zinc, each dissolvable tablet helps to defend the body’s immune system and protect its cells from oxidative stress.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/VITAMIN_C_PRINCIPAL.jpg?v=1714580764\" width=\"445\" height=\"445\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/VITAMIN_C_PRINCIPAL.jpg?v=1714580764\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"et_pb_module et_pb_text et_pb_text_0_tb_body  et_pb_text_align_left et_pb_bg_layout_light\"\u003e\n\u003cdiv class=\"et_pb_text_inner\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"et_pb_module et_pb_text et_pb_text_1_tb_body  et_pb_text_align_center et_pb_bg_layout_light\"\u003e\n\u003cdiv class=\"et_pb_text_inner\"\u003e\n\u003cp\u003e\u003cstrong\u003e*NRV\u003c\/strong\u003e = Nutrient Reference Value \u003cspan\u003e|\u003c\/span\u003e \u003cstrong\u003e–\u003c\/strong\u003e = No NRV Established\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Principle","offers":[{"title":"Default Title","offer_id":43250632130737,"sku":"H-PRI-1249-DEF-ANT-H","price":3.5,"currency_code":"BHD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/Untitleddesign_9.png?v=1705141371"},{"product_id":"principle-man-multivitamin","title":"Principle Man Multivitamin - 30 Tablets","description":"\u003cdiv class=\"et_pb_with_border et_pb_module et_pb_de_mach_repeater et_pb_de_mach_repeater_0_tb_body\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module_inner\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_de_mach_archive_loop et_pb_gutters2\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-grid-sizes et_pb_de_mach_archive_loop repeater-cont grid col-desk-1 col-tab-1 col-mob-1\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"grid-posts\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module et_pb_de_mach_acf_item et_pb_de_mach_acf_item_0_tb_body et_pb_de_mach_alignment_ dmach-acf-has-value dmach-image-icon-placement-left\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module_inner\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-acf-item-container\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-acf-item-content\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module et_pb_text et_pb_text_0_tb_body  et_pb_text_align_left et_pb_bg_layout_light\"\u003e\n\u003cdiv class=\"et_pb_text_inner\"\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003ePrinciple Man is an ideal one a day supplement containing synergistic nutrients to support male health, strength and wellbeing. With its well-balanced A-Z formulation, it’s a core source of all the vitamins and minerals needed to help maintain the optimum levels of nutrition.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg height=\"496\" width=\"496\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/principlemanmultivitamin2_95a0bcbf-fa94-494b-b431-38c878a4b942.jpg?v=1714579746\" alt=\"\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/principlemanmultivitamin2_95a0bcbf-fa94-494b-b431-38c878a4b942.jpg?v=1714579746\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"et_pb_module et_pb_text et_pb_text_1_tb_body  et_pb_text_align_center et_pb_bg_layout_light\"\u003e\n\u003cdiv class=\"et_pb_text_inner\"\u003e\n\u003cp\u003e\u003cstrong\u003e*NRV\u003c\/strong\u003e = Nutrient Reference Value \u003cspan\u003e|\u003c\/span\u003e \u003cstrong\u003e–\u003c\/strong\u003e = No NRV Established\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"et_pb_module et_pb_de_mach_repeater et_pb_de_mach_repeater_1_tb_body\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module_inner\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_de_mach_archive_loop et_pb_gutters2\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-grid-sizes et_pb_de_mach_archive_loop repeater-cont grid col-desk-1 col-tab-1 col-mob-1\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"grid-posts\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module et_pb_de_mach_acf_item et_pb_de_mach_acf_item_7_tb_body et_pb_de_mach_alignment_ dmach-acf-has-value dmach-image-icon-placement-left\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module_inner\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-acf-item-container\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-acf-item-content\" data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Principle","offers":[{"title":"Default Title","offer_id":43250636423345,"sku":"H-PRI-1857-DEF-MEN-H","price":6.6,"currency_code":"BHD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/Untitleddesign_12.png?v=1770546833"},{"product_id":"principle-woman-multivitamin","title":"Principle Woman Multivitamin - 30 Tablets","description":"\u003cdiv class=\"et_pb_with_border et_pb_module et_pb_de_mach_repeater et_pb_de_mach_repeater_0_tb_body\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module_inner\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_de_mach_archive_loop et_pb_gutters2\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-grid-sizes et_pb_de_mach_archive_loop repeater-cont grid col-desk-1 col-tab-1 col-mob-1\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"grid-posts\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module et_pb_de_mach_acf_item et_pb_de_mach_acf_item_0_tb_body et_pb_de_mach_alignment_ dmach-acf-has-value dmach-image-icon-placement-left\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module_inner\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-acf-item-container\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-acf-item-content\" data-mce-fragment=\"1\"\u003e\n\u003cp class=\"dmach-acf-value\" data-mce-fragment=\"1\"\u003e\u003cspan\u003ePrinciple Woman has been formulated as a comprehensive multivitamin and mineral supplement, which is particularly suited to the special requirements of women. This advanced formula helps to balance female hormones, support energy levels and aid the nervous system.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"dmach-acf-value\" data-mce-fragment=\"1\"\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/PrincipleWomanMultivitamin2_49c97394-8475-492b-af94-8b8e0a57f425.jpg?v=1714580172\" width=\"446\" height=\"446\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"et_pb_module et_pb_text et_pb_text_1_tb_body  et_pb_text_align_center et_pb_bg_layout_light\"\u003e\n\u003cdiv class=\"et_pb_text_inner\"\u003e\n\u003cp\u003e\u003cstrong\u003e*NRV\u003c\/strong\u003e = Nutrient Reference Value \u003cspan\u003e|\u003c\/span\u003e \u003cstrong\u003e–\u003c\/strong\u003e = No NRV Established\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"dmach-acf-value\" data-mce-fragment=\"1\"\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"et_pb_module et_pb_de_mach_repeater et_pb_de_mach_repeater_1_tb_body\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module_inner\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_de_mach_archive_loop et_pb_gutters2\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-grid-sizes et_pb_de_mach_archive_loop repeater-cont grid col-desk-1 col-tab-1 col-mob-1\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"grid-posts\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module et_pb_de_mach_acf_item et_pb_de_mach_acf_item_5_tb_body et_pb_de_mach_alignment_ dmach-acf-has-value dmach-image-icon-placement-left\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module_inner\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-acf-item-container\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-acf-item-content\" data-mce-fragment=\"1\"\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"et_pb_module et_pb_de_mach_acf_item et_pb_de_mach_acf_item_7_tb_body et_pb_de_mach_alignment_ dmach-acf-has-value dmach-image-icon-placement-left\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"et_pb_module_inner\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-acf-item-container\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"dmach-acf-item-content\" data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Principle","offers":[{"title":"Default Title","offer_id":43250641338545,"sku":"H-PRI-1859-DEF-WOM-H","price":6.6,"currency_code":"BHD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/Untitleddesign_11.png?v=1705143958"},{"product_id":"principle-pregnancy-multivitamin","title":"Principle Pregnancy Multivitamin - 30 Tablets - (17 Essential Vitamins \u0026 Minerals)","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003ePrinciple Pregnancy has been scientifically formulated to contain 17 important vitamins and minerals to support the nutritional requirements of mother and baby, before and during pregnancy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/PrinciplePregnancy3_1d035089-5dbb-4a12-9535-0ec9fe6384d4.jpg?v=1714580028\" width=\"449\" height=\"449\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"et_pb_module et_pb_text et_pb_text_1_tb_body  et_pb_text_align_center et_pb_bg_layout_light\"\u003e\n\u003cdiv class=\"et_pb_text_inner\"\u003e\n\u003cp\u003e\u003cstrong\u003e*NRV\u003c\/strong\u003e = Nutrient Reference Value \u003cspan\u003e|\u003c\/span\u003e \u003cstrong\u003e–\u003c\/strong\u003e = No NRV Established\u003c\/p\u003e\n\u003cp\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"et_pb_module et_pb_de_mach_acf_item et_pb_de_mach_acf_item_0_tb_body et_pb_de_mach_alignment_ dmach-acf-has-value dmach-image-icon-placement-left\"\u003e\n\u003cdiv class=\"et_pb_module_inner\"\u003e\n\u003cdiv class=\"dmach-acf-item-container\"\u003e\n\u003cdiv class=\"dmach-acf-item-content\"\u003e\n\u003cp class=\"dmach-acf-value\"\u003e\u003cstrong\u003e\u003cspan class=\"dmach-acf-label\"\u003ePack Size\u003cspan class=\"dmach-seperator\"\u003e: \u003c\/span\u003e\u003c\/span\u003e30 Tablets\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"et_pb_module et_pb_de_mach_acf_item et_pb_de_mach_acf_item_1_tb_body et_pb_de_mach_alignment_ dmach-acf-has-value dmach-image-icon-placement-left\"\u003e\n\u003cdiv class=\"et_pb_module_inner\"\u003e\n\u003cdiv class=\"dmach-acf-item-container\"\u003e\n\u003cdiv class=\"dmach-acf-item-content\"\u003e\n\u003cp class=\"dmach-acf-value\"\u003e\u003cstrong\u003e\u003cspan class=\"dmach-acf-label\"\u003ePack Format\u003cspan class=\"dmach-seperator\"\u003e: \u003c\/span\u003e\u003c\/span\u003eBlisters \u0026amp; Carton\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"et_pb_module et_pb_de_mach_acf_item et_pb_de_mach_acf_item_2_tb_body et_pb_de_mach_alignment_ dmach-acf-has-value dmach-image-icon-placement-left\"\u003e\n\u003cdiv class=\"et_pb_module_inner\"\u003e\n\u003cdiv class=\"dmach-acf-item-container\"\u003e\n\u003cdiv class=\"dmach-acf-item-content\"\u003e\n\u003cp class=\"dmach-acf-value\"\u003e\u003cstrong\u003e\u003cspan class=\"dmach-acf-label\"\u003eRecommended Daily Intake\/Dosage\u003cspan class=\"dmach-seperator\"\u003e: \u003c\/span\u003e\u003c\/span\u003eOne-a-day\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"et_pb_module et_pb_de_mach_acf_item et_pb_de_mach_acf_item_4_tb_body et_pb_de_mach_alignment_ dmach-acf-has-value dmach-image-icon-placement-left\"\u003e\n\u003cdiv class=\"et_pb_module_inner\"\u003e\n\u003cdiv class=\"dmach-acf-item-container\"\u003e\n\u003cdiv class=\"dmach-acf-item-content\"\u003e\n\u003cp class=\"dmach-acf-value manufactured-in-the-uk\"\u003e\u003cstrong\u003eManufactured in the UK\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Principle","offers":[{"title":"Default Title","offer_id":43250645696689,"sku":"H-PRI-1858-DEF-WOM-H","price":6.82,"currency_code":"BHD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/Untitleddesign_8.png?v=1705140941"},{"product_id":"principle-ferite-60-tablets","title":"Principle Ferite - 60 Tablets","description":"\u003cp\u003ePrinciple Ferite offers an effective source of vital blood forming nutrients. Packed with high strength Iron and Folic Acid, it’s ideal for women in their monthly life cycle or for those who are pregnant. Formulated with added Vitamin C, B12 and Magnesium, it helps to support normal energy release and reduces tiredness and fatigue.\u003c\/p\u003e\n\u003cp class=\"dmach-acf-value\"\u003e\u003cspan class=\"dmach-acf-label\"\u003eProduct Benefits\u003cspan class=\"dmach-seperator\"\u003e:\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated with added Vitamin C, B12 \u0026amp; Magnesium\u003c\/li\u003e\n\u003cli\u003eIron aids the normal formation of red blood cells \u0026amp; hemoglobin\u003c\/li\u003e\n\u003cli\u003eCopper contributes to normal Iron transport in the body\u003c\/li\u003e\n\u003cli\u003eVitamin B12 supports normal red blood cell formation\u003c\/li\u003e\n\u003cli\u003eVitamin C helps increase Iron absorption\u003c\/li\u003e\n\u003cli\u003eNo artificial colors, flavours or preservatives\u003c\/li\u003e\n\u003cli\u003eSuitable for vegetarians\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/Principle_Ferite_-_60_Tablets.png?v=1715659683\" width=\"447\" height=\"284\"\u003e\u003c\/p\u003e","brand":"Principle","offers":[{"title":"Default Title","offer_id":44061884448945,"sku":"H-PRI-1856-DEF-WOM-H","price":7.7,"currency_code":"BHD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/files\/Principle-Ferite.jpg?v=1715659637"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0639\/1998\/0721\/collections\/PRINCIPLE-LOGO-PNG-1000x300-768x230.png?v=1707329060","url":"https:\/\/www.healthana.co\/en-sa\/collections\/principle.oembed","provider":"Healthana.co","version":"1.0","type":"link"}