Macro Nutrition Extreme Whey is a premium protein supplement designed to maximize your muscles bulding. Packed with 23g of high-quality whey protein per serving, this formula delivers a potent dose of muscle-building nutrition. But we didn’t stop there. Extreme Whey also contains 3g of Creapure creatine which is the purest and more trusted creatine by athelets and a specialized digestive enzyme blend to amplify your gains even further.

Sprint Energy Gel is your secret weapon for unstoppable performance. Packed with 75mg of caffeine, fast-absorbing carbs, electrolytes, and fatigue-fighting B vitamins, it delivers an instant energy surge to keep you powering through every mile. With a zero-sugar isotonic formula that’s easy on the stomach, it’s designed for runners, cyclists, and endurance athletes who demand the best. Certified by Informed Sport and crafted for peak performance, Velocity-Fuel Sprint isn’t just fuel—it’s your edge.

23g Carbohydrates | Zero Sugar | 75mg Caffeine

Sprint Energy Gel delivers a combination of Carbohydrates, 75mg Caffeine, Electrolytes and B-Vitamins packed into a convenient sized gel sachet.

• Informed-Sport Batch Tested for Athletes
• 23g Carbohydrates
• 75mg Caffeine
• Electrolytes
• B-Vitamins
• Zero Sugar

Endurance Energy Gel delivers 23g of fast-absorbing carbohydrates in a convenient sachet, providing rapid energy for runners, cyclists, and endurance athletes. With zero sugar and an isotonic formula for easy digestion, it’s a clean, efficient energy source that keeps you going strong. Trusted by athletes and certified by Informed Sport, it’s designed to fuel peak performance and help you push your limits.

23g Carbohydrates | Zero Sugar

Power your endurance with Endurance Energy Gel, designed to keep you moving when it matters most. Each compact gel sachet delivers 23g of fast-absorbing carbohydrates, providing a quick, efficient energy boost tailored for runners, cyclists, and endurance athletes.

Crafted for peak performance, this gel is a fast-absorbing carbohydrate gel that’s perfect for sustained energy during intense workouts or long-distance events. Whether you're pounding the pavement, conquering trails, or cycling up steep climbs, Energy Gel ensures you stay energised without the crash.

Key Features:

• Optimal Energy Delivery: Packed with 23g of carbohydrates, ideal for maintaining energy levels during endurance activities.
• Fast Absorption: Designed to deliver rapid fuel when you need it most. Versatile Use: Perfect as a running energy gel, cycling gel, or for any endurance sport.
• Zero Sugar: Clean energy with no added sugars, keeping your performance sharp and sustained.
• Informed Sport Certified: Trusted by athletes, tested for safety and quality.
• Isotonic Formula: Easy on the stomach, ensuring smooth digestion even during intense exertion.

Backed by science in sport, Applied Nutrition's Energy Gel is engineered for athletes who demand more from their fuel. With its isotonic energy gel formula, you can hydrate and energise simultaneously without relying on extra water.

Choose Endurance Energy Gel for a clean, efficient energy source that powers your performance. It's more than just a gel—it's your partner in pushing limits.

• Informed-Sport Batch Tested for Athletes
• 23g Carbohydrates
  
• Zero Sugar

At EFECTIV we are passionate about delivering you the best formulas at better value. Our single purpose is to develop products that help deliver the results you expect to achieve when you invest in supplements to improve your performance and physique.

ACTIVATE LEAN MUSCLE GROWTH

EFECTIV WHEY delivers an advanced protein complex consisting of primarily highly bioavailable whey protein and milk proteins. Each serving provides the essential building blocks, amino acids, and protein necessary to help support the growth and maintenance of lean muscle.

MIXES INSTANTLY WITH DELICIOUS TASTE!

Whether you mix with water, milk or your favourite beverage, EFECTIV WHEY has been developed to mix instantly and smoothly, ensuring it reduces any potential digestion problems associated with other inferior protein products. EFECTIV uses only the latest flavour technologies to ensure you enjoy every delicious mouthful, possibly the most important factor when you are consuming up to three shakes per day.

ADVANCED PROTEIN

21g Protein | 109 Calories | 67 Servings

FOOD SUPPLEMENT HIGH PROTEIN DRINK MIX WITH SWEETENER

2 kg

Critical Whey™ Protein has been developed using a unique blend of whey protein concentrate, Whey Protein Isolate & Hydrolysed Whey Protein. Whey Protein Concentrate is produced by ultra-filtration technology containing high levels of protein and branched chain amino acids (BCAAs). Whey Protein Isolate is the highest quality of protein and is produced using cross-flow-micro-filtration. Hydrolysed Whey Protein is a pre-digested protein enzymatically broken down into peptides. These high biological value and easily digested proteins support the growth and maintenance of muscle.¹

Critical Whey™ Protein provides 21g of protein derived from grass fed cows, 4.8g of naturally occurring BCAAs & 4g of glutamine per serving.

Critical Whey™ Protein is Halal certified and makes a great tasting shake – just add to water or low-fat milk.

INFORMED SPORT - PROFESSIONAL

Every batch of this product is tested for banned substances under the Informed-Sport programme. Products undergo rigorous testing at an ISO 17025 accredited lab to provide the highest level of assurance for tested athletes.

• Build & maintain muscle ¹
• Delicious taste & mixes instantly
• Delivering high levels of protein & BCAAs
• Batch tested for athletes by Informed-Sport
• Halal certified product

¹ Protein contributes to the growth & maintenance of muscle mass.

ADVANCED PROTEIN

21g Protein | 109 Calories | 67 Servings

FOOD SUPPLEMENT HIGH PROTEIN DRINK MIX WITH SWEETENER

2 kg

Critical Whey™ Protein has been developed using a unique blend of whey protein concentrate, Whey Protein Isolate & Hydrolysed Whey Protein. Whey Protein Concentrate is produced by ultra-filtration technology containing high levels of protein and branched chain amino acids (BCAAs). Whey Protein Isolate is the highest quality of protein and is produced using cross-flow-micro-filtration. Hydrolysed Whey Protein is a pre-digested protein enzymatically broken down into peptides. These high biological value and easily digested proteins support the growth and maintenance of muscle.¹

Critical Whey™ Protein provides 21g of protein derived from grass fed cows, 4.8g of naturally occurring BCAAs & 4g of glutamine per serving.

Critical Whey™ Protein is Halal certified and makes a great tasting shake – just add to water or low-fat milk.

INFORMED SPORT - PROFESSIONAL

Every batch of this product is tested for banned substances under the Informed-Sport programme. Products undergo rigorous testing at an ISO 17025 accredited lab to provide the highest level of assurance for tested athletes.

• Build & maintain muscle ¹
• Delicious taste & mixes instantly
• Delivering high levels of protein & BCAAs
• Batch tested for athletes by Informed-Sport
• Halal certified product

¹ Protein contributes to the growth & maintenance of muscle mass.

 3kg | 50 Servings

Food Supplement with Sweetener

Critical Oats Protein Porridge is the perfect on-the-go breakfast or snack. Delivering a well-balanced blend of 100% Organic Wholegrain Oats, high levels of Protein including ISO-XP Protein Isolate and also features MCT Powder (Healthy Fats) ideal for your Busy/Active Lifestyle.

• Halal Certified
• Featuring 3g of MCT Healthy Fats Per Serving
• Perfect on-the-go Breakfast or Snack
• Perfect Mixing with HOT & COLD Water/Milk
• 100% Organic Oats

17g Protein Per Cookie | Fresh Baked

Enjoy a delicious and nutritious snack with Applied Nutrition High Protein Cookies, each delivering 17g of protein in a soft baked, freshly textured cookie. Perfect for fuelling your day, these individually wrapped cookies are ideal for on the go snacking, post workout recovery, or as a high protein treat at the office or in your lunchbox.

Free from artificial sweeteners, non GMO, soy free and trans fat free, these cookies offer a clean, dependable source of everyday protein. Made with sustainably sourced palm oil to support environmental responsibility, they’re a smart and satisfying choice for health conscious snackers.

• 17g protein per cookie
• No artificial sweetener
• No sugar alcohols
• Natural flavour
• Fresh baked
• Non GMO
• Halal certified product
• Tested for Athletes™

How can NXT Nutrition Cream of Rice support your diet and training?

For decades, bodybuilders have utilised and benefited from the rich source of complex carbohydrates derived from rice in the form of cream of rice, rice puddings and baby rice. Cream of rice has a moderate to mild GI index and it’s a great way to increase energy levels.

NXT Nutrition makes a great choice as a breakfast cereal, or, as a pre-workout meal to fuel your intense workouts. Simply by adding your choice of NXT Pure Whey or Beef Protein, you can easily make a high protein Cream of Rice, and if you are short on time it can be instantly mixed in your shaker bottle.

Who is NXT Nutrition Cream of Rice suitable for?

For any training individual who requires a boost of energy, sustained energy, extra calories for muscle gain, or as a carb source for carb loading for endurance athletes - Cream of Rice is a great option to support all training goals. It is ideal for adding quality calories to your diet for sustained release energy, and it’s easy to digest. Cream of Rice is also vegan and gluten-free.

Why is NXT Nutrition Cream of Rice a better option than porridge, or, oats?

Cream of Rice is gluten-free making it ideal for those that have a gluten intolerance, or those following a gluten-free diet. Gluten has a very negative impact on your health, both mentally & physically, your performance and your physique. Making Cream of Rice the smart choice compared to oat based cereals.

How does Cream of Rice taste?

Cream of Rice makes a tasty, thick and creamy rice porridge and comes in 4 different flavours - unflavoured, chocolate, vanilla and salted caramel to finish off this delicious breakfast meal. You can add your favourite sugar free syrups to boost the flavour or you can add it to your favourite protein shake, such as NXT Nutrition Pure Whey.

What goes well with Cream of Rice?

Cream of Rice is great with any protein powders. You can also add Natural Nuts or Nut Butters to increase healthy fatty acid levels.

What are the main benefits of NXT Nutrition Cream of Rice
Delicious flavours to choose from

 Does not contain gluten

 Vegan

 19.5g complex carbs per serving

 0g sugar / 0g fats

 80 (25g) servings

Cream of Rice by Conteh Sports. Our brand-new Elite Carbohydrate Complex is perfect for athletes seeking to enhance their performance at any time of day. Available in four incredible flavours - White Chocolate Hazelnut, Salted Caramel, Triple Chocolate, and Caramel Biscuit - each meticulously crafted to deliver a perfect balance of taste and nutrition in every spoonful.

Whether you're in need of a pre-workout energy boost or a post-training recovery meal, our Cream of Rice ensures you receive those vital complex carbohydrates precisely when you need them.

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NUTRITIONAL INFORMATION

 COMPLEX CARBOHYDRATES

Easy Digesting | Great Tasting | Source of Energy

2kg | 67 Servings

Applied Nutrition’s Cream of Rice is a great source of carbohydrates which is easy on the stomach and tasty too. Suitable for vegans, this is an excellent source of energy to keep you feeling full and fuelled ready for the day ahead.

• 25g of complex carbohydrates per 30g serving
• Perfect mixing with hot & cold water/milk
• Low sugar & low fat
• Suitable for vegans (Except Toffee Biscuit Flavour)
• Halal Certified Product
  
  

 Hydrolysed Whey Protein Isolate

Applied Nutrition’s Clear Whey Protein is not your average protein shake. Using ultra-hydrolysed whey protein isolate, we have created an award-winning, delicious, light, and refreshing protein drink that is more like a fruit juice than a milkshake.

With all the key benefits of a normal protein shake, Clear Whey is absorbed rapidly and contains just 90 calories per 25g serving. It is packed with over 21g protein, has only 1g of carbs, and has less than 0.25g of sugar & fat.

Clear Whey is the perfect macro-friendly product to help grow & maintain muscle, whatever your fitness goal.

• 21g of protein with 5g BCAAs
• Only 1g of carbs per serving
• Only 90 calories & low in sugar
• Delicious fruit juice style flavours
• Tested for athletes
• Halal certified product

Clear Whey Protein – Non-milky, refreshing juice like protein shake.

 Clear Whey Protein isn’t just another protein shake. We get it, as delicious as our Premium Whey Protein is, sometimes something refreshing is a better alternative. So we took extremely high-quality hydrolysed whey protein and created a light, thirst-quenching, refreshing alternative that’s more like juice than a heavy sitting milky protein shake!

What’s more unlike any other clear whey protein on the market ours contains AstraGin to aid absorption giving you the best bang for your buck!

You may see ‘clear diet whey protein’ on the market, it’s a gimmick. Avoid any products with the word ‘diet’ in them!

Available in four incredible flavours!

490g, 20 servings per tub.

WHEN SHOULD I TAKE IT AND HOW MUCH?

Combat Fuel’s Clear protein  is fast-absorbing, making it ideal post-workout; however, it can be taken at any time. How many protein shakes a day? Try not to worry about the number of shakes a day – instead, aim for 1.5-2g of protein per kg of lean body weight daily. This is a perfect way to refreshingly supplement your diet, helping you hit your individual daily protein goals.

WHY COMBAT FUEL?

• High protein content!
• AstraGin for absorption!
• No fillers!
• Superior mixability!
• It’s not spiked with aminos!
• 20.1g protein  per scoop!
• Only 83Kcal per scoop!

Clear Vs Milky Protein Shake?

Clear whey isolate vs whey protein, the simplest way to describe it is imagine you take a standard whey protein and strip everything away from it, the small amount of fat and carbs. You’re then left purely with protein derived form milk, we add flavouring and AstraGin and thats it! One is milky with slightly more Kcal the other is lower Kcal and like a juice.

R1 Clear Isolate Thirst-Quenching Protein

Packed with crystal-clear whey protein isolates and enhanced with electrolytes, our Clear Isolate is light, refreshing, and exceptionally easy to drink. More like a sports beverage than a protein shake, the crisp fruit flavors are a perfect alternative to heavier dessert-inspired shakes before and during workouts, or anytime you’re looking to boost protein intake and quench your thirst.

Classic AllWhey: 100% Whey Protein Powder

• Protein 30 g
• Gluten 0 mg
• Trans-Fat 0 mg

Classic AllWhey 100% Whey Protein is a premium Whey Protein Concentrate blended with Whey Protein Isolate delivering 30 g Protein; tested and guaranteed! AllWhey delivers a clean, complete and whole gluten free protein made from the best source; 100% Whey Protein! Demand pure Whey Protein, great taste and amazing value. Demand superior taste and exceptional protein. DEMAND CLASSIC ALLWHEY!

BECAUSE RESULTS MATTER
When you’re looking for a gluten free protein powder, you’re looking for the cleanest protein at the best price. Compare us to the competition, some are as low as 50% protein! Look at their serving size and total protein and do the math. Check their ingredients, others often contain inferior non-whey protein sources and non-protein fillers. AllWhey stands head and shoulders above the competition delivering exceptional value with 30 g protein at a cost that will keep you smiling all the way to the gym!

AllMax Classic AllWhey Premium Protein is just that, it’s ALL WHEY! AllWhey has no inferior non-whey protein sources like soy or beef. It has zero non-protein Aminos and no fillers. Every gram of protein claimed is a true protein! AllWhey delivers a premium whey protein concentrate to help rebuild your muscles after intense training. Research shows that higher protein levels post-workout help muscles recover faster.

SUPERIOR VALUE
AllMax Classic AllWhey is produced in a cGMP registered facility, it’s tested and certified Gluten-Free and certified Kosher protein powder. Additionally, AllWhey is certified as an approved Informed-Choice tested for banned substances protein as indicated by the seal of approval on every container.

Classic AllWhey now features SCOOP-LOCK™ Technology

Look for the rugged new Ergo-Lid™ on ALLMAX products with Scoop-Lock™

THE TASTE YOU CRAVE – THE RESULTS YOU DEMAND

Chocolate

Presenting Chikalab Protein Milk Chocolate with Almonds, a collaboration with Italian chocolatiers for a delectable fusion of natural cocoa butter, almonds, and the benefits of a sugar-free dessert. Our chocolate is sweetened with oligofructose and natural corn fiber, avoiding sugar for a guilt-free experience. Each serving boasts 21 grams of protein, delivering a satisfying and nourishing treat. Enriched with collagen, our chocolate combines taste with health benefits. Indulge in the delightful combination of smooth milk chocolate and crunchy almonds with Chikalab, the perfect blend of flavor and nutrition.

Instant drink powder

It contains varied sources of carbohydrates

to be quickly effective and to release the energy gradually. Maltodextrin, fructose, saccharose, glucose, and isomaltulose, 5 sources of carbohydrates, will supply you with energy during intense workouts and will help you to regenerate after it.